Type of Work
All Projects
2024
++
Blend Juicery
Project R 01
Lamalila
2023
++
Kokoro Omakase
Sushi Ichizu
Willy Condom
Creative Lab
2022
++
Dr. Kan Clinic
The Last Guardians
2021
++
Not too Virgin Design Lab
People’s Patterns
People’s Objects
2020
++
Cock-Tales
GoLocal
Xkalla
Breaking the Norm
Youtella
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GoLocal
Campaign‘GoLocal’ is a campaign promoting local traders. I incorporated the idea of Shanzhai into the graphic language by mocking luxury brand aesthetic altogether with the idea of how GenZ and millennial generation are obsessed with social media. Therefore, GoLocal came up with strategy to promote local traders by selling a lifestyle that people can instagram and be which while shopping at local traders.
